With over 35 years of professional experience behind her, Stacey Holloway is an organizational development consultant who approaches her work a little differently. Taking a look at her business’s competition, it was clear to us that the consulting space has gotten a little dusty, a little expected, a little bland. Our mission from the get-go was to breathe new life into her brand by expressing sophisticated softness, professional confidence, and tapped-in style. Oh, and it should all feel effortless, too.
Over the course of 6 months, In the Rye crafted Holloway Group’s story into an immediately approachable identity: brand strategy, visual design, web platform and office interiors– from start to finish, Holloway Group’s entire brand exudes movement in an industry too often still.